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Anthony Robbins biography details his rise to peak performance coach and motivational author of Awaken the Giant Within.
Anthony Robbins was born in California on February 29 1960. In his late teens Robbins struggled through a bad patch where he was overweight, had lost direction in his life and was struggling desperately to cover his living expenses and pay his bills.
It was this point that he decided to turn his life around and started working for Jim Rohn promoting his seminars.
Rohn made a big impression on Robbins who is quoted as saying: "My first mentor was a man named Jim Rohn. He taught me that happiness and success in life are not the result of what we have, but rather of how we live. What we do with the things we have makes the biggest difference in the quality of life."
Robbins carried on working with Rohhn from the age of eighteen to twenty two.
Not long after Robbins was taught neuro-linguistic programming NLP) from its co-founder John Grinder and went on to teach these lessons himself. He also learnt fire walking and began to give seminars that incorporated both the NLP and fire walking together.
He also went on to develop and teach Neuro-Associative Conditioning (NAC) and Human Exploitation Psychology.
The Anthony Robbins biography shows how he developed a fantastic marketing strategy where he got his message out to his millions of worldwide followers through his best selling self help books, audio programs, motivational seminars as well as coaching.
His followers are prepared to pay thousands of dollars and travel many miles simply to attend one of his workshops
He is also a generous philanthropist through his Anthony Robbins Foundation. This all began when Robbins handed out bags of groceries anonymously to poor families one Thanks Giving holiday.
This continued each year so that now the Foundation feeds more than half a million people each year throughout the world during the Thanks Giving, Easter and Christmas periods.
The Foundation though, does not just hand out tangible goods such as food but also inspiration, education and training are also given to those in society who need it the most.
For all his success Robbins is not without his critics, but even so his help and generosity has gone on to give direction to millions of people, who just like himself, where struggling.
One of the key points I got from reading his books is a very simple but profound statement - always keep your eye on where you want to go - simple, but how many of us actually do?
Some source material researched from Wikipedia with thanks.
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Self Help Books by Anthony Robbins
Unlimited Power: The New Science of Personal Achievement
Awaken the Giant Within
Notes from a Friend: A Quick and Simple Guide to Taking Control of Your Life
Inner Strength: Harnessing the Power of Your Six Primal Needs